Marketing & Analysis
Customer Insight creates personalized experiences that drive both loyalty and sales.
Marketing & Analysis
Customer Insight helps you both create new customer relationships and strengthen your existing ones.
Customer Insight gives you a deeper understanding of your customers’ needs, behaviors and preferences, allowing you to create personalized and relevant experiences that strengthen customer loyalty and drive sales. By analyzing customer data and journeys, you get tailored insights that help you make informed decisions, optimize marketing and maximize business potential – all to build long-term, successful customer relationships.
Tailor-made experiences for your customers
With Customer Insight, you can easily create customized marketing messages and personalized customer journeys for both small and large audiences, whether you’re targeting B2B or B2C. Advanced AI from Microsoft gives you valuable insights that you can quickly analyze to reach your goals faster and easier. You also get an event module that makes it easy to create landing pages, forms and invitation lists and get full control of all your events.
Customer Insight Journey is also fully integrated with other parts of Dynamics 365, such as Sales Professional, making collaboration between sales and marketing easy and efficient.
Customer Insight
Create smart marketing automation
With Customer Insight Journey you can create both simple customer journeys and really complex customer journeys, there are also several ready-made templates of customer journeys to use so that you can always reach the right person when you want.
Customer Insight
Look professional
Customer Insight Journey makes marketing and customer communication easier with smart features and integrations. Customize your emails and events with your own brand profiles, follow your graphic profile and use design tools or templates to look professional. Also get help with ideas and wording via Copilot.
Customer Insight
Getting consent under control
Customer Insight Journey’s Consent Center makes it easy to manage and collect consent from your customers. With clear and customizable options, you can ensure that all customer data is handled correctly and in accordance with legal requirements, while building trust through transparent communication.
Customer Insight Data
Gain important insights
You also get smart insights so you can see where people are most engaged with your emails, where they click, opening times and much more! By switching on Customer Insight Data, you can also unite transactional, demographic and behavioral data with AI-powered identity management for a holistic view of customers. And get to know your customers even better.
Customer Insight
Linking events and marketing
Customer Insight Journey also includes an event module, where you can easily create landing pages with registration forms for your events. You also get a clear overview of your events where you can easily see who has registered and who has not. Where you can easily sync this with your marketing lists and customer journeys so you can send out reminders and other information.
Customer Insight
Simplify collaboration between marketing and sales
By integrating Customer Insight with Sales Professional, marketing and sales can easily follow up on leads, insert contacts into the right marketing lists and ensure that all customers receive the right information. You can also integrate it with your website, so when you have a lead on the website and fill out a form, it connects directly to the Customer Insight Journey.
Microsoft Dynamics 365 Marketing
Dynamics 365 Marketing helps you both create new customer relationships and strengthen your existing ones.
With Dynamics 365 Marketing, you can create beautiful marketing messages and smart, personalized customer journeys for exactly the audience you want, regardless of the size of your audience or whether you are targeting B2B or B2C. With advanced AI from Microsoft, the Marketing module can then extract valuable insights, which you can easily analyze so that your business can reach its goals both faster and easier. You also get an event module, so you can easily create landing pages, forms, invitation lists and get an overview of all your events.
The Marketing module is fully integrated with other parts of Dynamics 365, including Sales Professional, which makes collaboration between sales and marketing really easy.
Work with ease and look professional
Dynamics 365 Marketing not only facilitates marketing and communication with customers through its smart features and integrations. It also helps you put your own touch on your emails and communicate with your marketing and events, so you can be both personal and look professional.
Design your emails easily
With the help of a smart design tool, you can easily style your emails to look professional.
Create smart marketing automation
With Dynamics 365 Marketing, you can create both simple customer journeys and really complex customer journeys, there are also several ready-made templates of customer journeys to use so that you can always reach the right person when you want.
Gain important insights
You also get smart insights so you can see where people are most engaged with your emails, where they click, opening times and much more!
Linking events and marketing
Dynamics 365 Marketing also includes an event module, where you can easily create landing pages with registration forms for your events. You also get a clear overview of your events where you can easily see who has registered and not. Where you can easily sync this with your marketing lists and customer journeys so that you can send out reminders and other information.
Make collaboration between marketing and sales easy
By integrating the Marketing module with Sales Professional, the marketing department and sales can easily follow up on leads, insert contacts into the right marketing lists and ensure that all customers receive the right information. You can also integrate it with your website, so when you have a lead on the website and fill out a form, it is directly connected to Dynamics 365 Marketing.
